What is Fraudscore.ai ?

FraudScore.ai is a powerful anti-fraud tool designed to protect advertisers, ad networks, and agencies from fraudulent ad traffic. By employing machine learning and advanced algorithms, it identifies and mitigates various fraud types across desktop and mobile channels, including click spam, bot traffic, and VPN/proxy-based fraud.

With detailed reporting and integration options, it helps clients optimize ad spend and maintain campaign integrity, enhancing return on investment (ROI). FraudScore’s platform provides real-time insights and personalized support to improve overall campaign quality and efficiency.

Key Features of FraudScore.ai

  1. Traffic Analysis and Detection
    Utilizes advanced machine learning to identify fraudulent patterns in clicks, installs, and post-install events, detecting fraud before it impacts campaigns.
  2. Smart Reject
    Allows automatic rejection of fraudulent conversions, preventing unnecessary spend on low-quality traffic sources and minimizing manual review efforts.
  3. Detailed Reports and Transparency
    Generates comprehensive reports on fraudulent activities, offering transparent reasoning for every rejected conversion, which simplifies communication with advertisers and clients.
  4. Integration with AdTech Platforms
    Easily integrates with popular ad platforms like Adjust and Appsflyer and supports custom API solutions for seamless deployment in existing workflows.
  5. Real-Time Monitoring Dashboard
    Provides a user-friendly dashboard for real-time campaign tracking, allowing users to monitor key metrics and performance at any time.
  6. Fraud World Map
    Offers visual insights into traffic quality across regions, helping advertisers and networks identify high-risk areas on a global or local scale.
  7. Conversion and Campaign Reports
    Allows detailed reporting on conversions and fraud types with customizable filters and data slices for precise analysis of affiliate, geographic, and IP-based fraud.
  8. Customizable Report Downloads
    Reports can be downloaded in various formats (PDF, CSV, Excel) for easy sharing and record-keeping.

This suite of features enables FraudScore.ai to streamline the ad management process, reduce fraud, and ultimately maximize ad spend efficiency.